How consumers view your brand has much to do with whether they do business with you. That makes branding and reputation management some of the most important things we do at 10com.
BRANDS SPEAK VOLUMES, WHAT’S YOURS SAY?
BRANDING & IDENTITY
PHASE 1: ESTABLISHING VALUES
Whether starting a new company or giving an old one a facelift, establishing values is an important part of the branding process. What values do you want associated with your company?
PHASE 2: ESTABLISHING IDENTITY
Once you share your values with potential consumers, everything your business does from that point forward, including advertising and social media posts, needs to echo those values. Consistency is the key to developing and maintaining a corporate identity.
CREATING A COMMUNITY
STEP 3: ESTABLISHING GUIDELINES
This is the foundation for every communication that your brand has with the outside world. From business cards to ads and packaging to in-store displays, give your brand an easily identifiable look and feel.